Bark & Target Product Launch
The partnership launch of Target and Bark&Co was celebrated with a NY-themed summer event in Bark’s headquarters. Destroyers Club, Best Treats Ever and NY Treats were all on display, each with fun, interactive activites. Media, brand-fans and dogs alike were all invited to enjoy the festivities.
Destroyers Club was on display with a gallery show featuring large-scale artistic photos of destroyed toys and artifact sculptures on pedestals. A doggie play room was designed with piles of filler fluff and a toy fluff sculpture wall installation. Best Ever Treats provided a science-themed, dog-friendly photo booth and all things NYC were celebrated in the NY Treats catering zone which included New York’s favorite foods, such as hot dogs and soft pretzels.
Destroyers Club was on display with a gallery show featuring large-scale artistic photos of destroyed toys and artifact sculptures on pedestals. A doggie play room was designed with piles of filler fluff and a toy fluff sculpture wall installation. Best Ever Treats provided a science-themed, dog-friendly photo booth and all things NYC were celebrated in the NY Treats catering zone which included New York’s favorite foods, such as hot dogs and soft pretzels.
Role _ Creative & Design Lead
Partner _ Dera Lee Productions
Location _ New York City, New York
Photography _ Sean Smith Photography
Partner _ Dera Lee Productions
Location _ New York City, New York
Photography _ Sean Smith Photography